NASDAQ MAT
Quarterly
Mattel, Inc.
Home of Barbie, Hot Wheels, Fisher-Price and Masters of the Universe. Net sales in filings; brand gross billings in earnings releases.
Franchises
All
American Girl · 34
Barbie · 16
Enchantimals · 1
Fisher-Price · 6
Hot Wheels · 31
Masters of the Universe · 9
Matchbox · 37
Monster High · 5
Other · 20
Mattel
Preschool
Mattel
Preschool
Fisher-Price Code-A-Pillar (24181732840)
Mattel
Preschool
Fisher-Price Code-A-Pillar (23850499083)
Mattel
Preschool
Fisher-Price Car 2825 - tires, motor and gears-92813
Mattel
Preschool
Fisher-Price Car 2825 - electronics only-92704
Mattel
Preschool
Fisher-Price Camera (4216511020)
Mattel
Die-cast
Various old Matchbox toy cars
Mattel
Die-cast
Model automobiles. Matchbox 012
Mattel
Die-cast
Matchbox Škoda 130 LR 1986
Mattel
Die-cast
Matchbox police car
Mattel
Die-cast
Matchbox lamborghini countach 01
Mattel
Die-cast
Matchbox group of Miuras
Mattel
Die-cast
Matchbox dodge challenger 1976
Mattel
Die-cast
Matchbox car transporter
Mattel
Die-cast
Matchbox by Lesney no 75 Ferrari berlinetta
Mattel
Die-cast
Matchbox Volkswagen Golf (Mk1) (15212960839)
Mattel
Die-cast
Matchbox Rolls Royce
Mattel
Die-cast
Matchbox No. 46 1960s Mercedes 300 SE
Mattel
Die-cast
Matchbox Nissan Prairie -2 (8664196783)
Mattel
Die-cast
Matchbox Nissan Prairie (8656654935)
Licenses and properties
Breakdown of owned, acquired or licensed IP on each house brand. Cap 400 rows per company. Every row cites a source; there is no SKU sell-through.
All
Owned
Licensed
Figure · 19
Construction · 16
Die-cast · 125
Fashion / doll · 81
Game · 28
Preschool · 28
Fisher-Price
| Property | Kind | Aspect | Licensor | Source |
|---|---|---|---|---|
| Brilliant Basics | Owned | Preschool | Mattel | 10-k |
| Chatter Telephone | Owned | Preschool | Mattel | 10-k |
| Corn Popper | Owned | Preschool | Mattel | 10-k |
| DC Super Friends | Licensed | Preschool | — | encyclopedia |
| Disney Junior | Licensed | Preschool | — | encyclopedia |
| Fisher-Price | Owned | Preschool | Mattel | 10-k |
| Imaginext | Owned | Preschool | Mattel | 10-k |
| Kickster | Owned | Preschool | Mattel | 10-k |
| Laugh & Learn | Owned | Preschool | Mattel | 10-k |
| Linkimals | Owned | Preschool | Mattel | 10-k |
| Little People | Owned | Preschool | Mattel | 10-k |
| Nickelodeon | Licensed | Preschool | — | encyclopedia |
| PAW Patrol Fisher-Price | Licensed | Preschool | — | encyclopedia |
| Power Wheels | Owned | Preschool | Mattel | 10-k |
| Pyramids | Owned | Preschool | Mattel | 10-k |
| Rescue Heroes | Owned | Preschool | Mattel | 10-k |
| Rock-a-Stack | Owned | Preschool | Mattel | 10-k |
| Sesame Street | Licensed | Preschool | — | encyclopedia |
| Slinky | Owned | Preschool | Mattel | 10-k |
| Smart Stages | Owned | Preschool | Mattel | 10-k |
| Think & Learn | Owned | Preschool | Mattel | 10-k |
| Thomas & Friends | Licensed | Preschool | — | encyclopedia |
| View-Master | Owned | Preschool | Mattel | 10-k |
| Wood by Fisher-Price | Owned | Preschool | Mattel | 10-k |
Thomas & Friends
| Property | Kind | Aspect | Licensor | Source |
|---|---|---|---|---|
| Thomas & Friends | Acquired | Preschool | HIT Entertainment / Mattel | 10-k |
| Thomas Motorized | Acquired | Preschool | HIT Entertainment / Mattel | 10-k |
| Thomas TrackMaster | Acquired | Preschool | HIT Entertainment / Mattel | 10-k |
| Thomas Wooden Railway | Acquired | Preschool | HIT Entertainment / Mattel | 10-k |
Observations
| Period | Metric | Dimension | Value | Quality |
|---|---|---|---|---|
| FY2025 | net_sales | company | $5,347,623,000.00 | audited |
| FY2024 | gross_billings | brand Barbie | $1,350,000,000.00 | reported |
| FY2024 | gross_billings | brand Hot Wheels | $1,580,000,000.00 | reported |
| FY2024 | net_sales | company | $5,379,546,000.00 | audited |
| FY2023 | net_sales | company | $5,441,219,000.00 | audited |
| FY2022 | net_sales | company | $5,434,687,000.00 | audited |
| FY2021 | net_sales | company | $5,457,741,000.00 | audited |
| FY2020 | net_sales | company | $4,588,433,000.00 | audited |
| FY2019 | net_sales | company | $4,504,571,000.00 | audited |
| FY2018 | net_sales | company | $4,514,810,000.00 | audited |
| FY2017 | net_sales | company | $4,881,493,000.00 | audited |
| FY2016 | net_sales | company | $5,456,650,000.00 | audited |
| FY2015 | net_sales | company | $5,702,613,000.00 | audited |
| FY2014 | net_sales | company | $6,023,819,000.00 | audited |
| FY2013 | net_sales | company | $6,484,892,000.00 | audited |
| FY2012 | net_sales | company | $6,420,881,000.00 | audited |
| FY2011 | net_sales | company | $6,266,037,000.00 | audited |
| FY2010 | net_sales | company | $5,856,195,000.00 | audited |
| FY2009 | net_sales | company | $5,430,846,000.00 | audited |
| FY2008 | net_sales | company | $5,918,002,000.00 | audited |
| FY2007 | net_sales | company | $5,970,090,000.00 | audited |
| FY2006 | net_sales | company | $5,650,156,000.00 | audited |
| FY2005 | net_sales | company | $5,179,016,000.00 | audited |
| FY2004 | net_sales | company | $5,102,786,000.00 | audited |
| FY2003 | net_sales | company | $4,960,100,000.00 | audited |
| FY2002 | net_sales | company | $4,885,340,000.00 | audited |
| FY2001 | net_sales | company | $4,687,924,000.00 | audited |
| FY2000 | net_sales | company | $4,565,489,000.00 | audited |