NASDAQ MAT
Quarterly
Mattel, Inc.
Home of Barbie, Hot Wheels, Fisher-Price and Masters of the Universe. Net sales in filings; brand gross billings in earnings releases.
Franchises
All
American Girl · 34
Barbie · 16
Enchantimals · 1
Fisher-Price · 6
Hot Wheels · 31
Masters of the Universe · 9
Matchbox · 37
Monster High · 5
Other · 20
Mattel
Collector / UCS
Mattel
Die-cast
Hot Wheels
Mattel
Fashion / dolls
Barbie
Mattel
Preschool
Fisher-Price
Mattel
Collector / UCS
American Girl's Club in Paris
Mattel
Collector / UCS
Laa-Laa & He Man
Mattel
Collector / UCS
He-Man is a TimeLord? (14043681205)
Mattel
Collector / UCS
He-Man (7283591282)
Mattel
Collector / UCS
He-Man
Mattel
Collector / UCS
Enchantimals logotyp PL
Mattel
Collector / UCS
Fisher price 3815 kids camera for 110 film (51889318680)
Mattel
Collector / UCS
Fisher Price Toy
Mattel
Collector / UCS
Fisher Price Record Player (1101727124)
Mattel
Collector / UCS
Fisher Price Record Player (1100881815)
Mattel
Collector / UCS
Fisher Price Pull A Tune Xylophone
Mattel
Collector / UCS
Fisher Price Perfect Shot (2167043015)
Mattel
Preschool
Fisher-Price Perfect Shot™ camera (448482439)
Mattel
Preschool
Fisher-Price Movie Viewer Cartridge (Front – Without Cover)
Mattel
Preschool
Fisher-Price Movie Viewer Cartridge (Back)
Mattel
Preschool
Fisher-Price Movie Viewer Cartridge
Mattel
Preschool
Fisher-Price Movie Viewer (Front – With Cartridge)
Mattel
Preschool
Fisher-Price Movie Viewer (Front)
Mattel
Preschool
Fisher-Price Movie Viewer (Back)
Mattel
Preschool
Fisher-Price Movie Viewer
Licenses and properties
Breakdown of owned, acquired or licensed IP on each house brand. Cap 400 rows per company. Every row cites a source; there is no SKU sell-through.
All
Owned
Licensed
Figure · 19
Construction · 16
Die-cast · 125
Fashion / doll · 81
Game · 28
Preschool · 28
Mattel Games
| Property | Kind | Aspect | Licensor | Source |
|---|---|---|---|---|
| Apples to Apples | Owned | Game | Mattel | 10-k |
| Barbie games | Owned | Game | Mattel | 10-k |
| Blokus | Owned | Game | Mattel | 10-k |
| Bounce-Off | Owned | Game | Mattel | 10-k |
| Hot Wheels games | Owned | Game | Mattel | 10-k |
| Hungry Hungry Hippos | Owned | Game | Mattel | 10-k |
| Kerplunk | Owned | Game | Mattel | 10-k |
| Magic 8 Ball | Owned | Game | Mattel | 10-k |
| Mastermind | Owned | Game | Mattel | 10-k |
| Othello | Owned | Game | Mattel | 10-k |
| Phase 10 | Owned | Game | Mattel | 10-k |
| Phase 10 Dice | Owned | Game | Mattel | 10-k |
| Phase 10 Twist | Owned | Game | Mattel | 10-k |
| Pictionary | Owned | Game | Mattel | 10-k |
| Rack-O | Owned | Game | Mattel | 10-k |
| Scene It | Owned | Game | Mattel | 10-k |
| Scrabble (ex-NA) | Owned | Game | Mattel | 10-k |
| Skip-Bo | Owned | Game | Mattel | 10-k |
| UNO Minis | Owned | Game | Mattel | 10-k |
UNO
| Property | Kind | Aspect | Licensor | Source |
|---|---|---|---|---|
| DOS | Owned | Game | Mattel | 10-k |
| UNO | Owned | Game | Mattel | 10-k |
| UNO All Wild | Owned | Game | Mattel | 10-k |
| UNO Attack | Owned | Game | Mattel | 10-k |
| UNO Flex | Owned | Game | Mattel | 10-k |
| UNO Flip | Owned | Game | Mattel | 10-k |
| UNO Iconic | Owned | Game | Mattel | 10-k |
| UNO Master | Owned | Game | Mattel | 10-k |
| UNO Showdown | Owned | Game | Mattel | 10-k |
Observations
| Period | Metric | Dimension | Value | Quality |
|---|---|---|---|---|
| FY2025 | net_sales | company | $5,347,623,000.00 | audited |
| FY2024 | gross_billings | brand Barbie | $1,350,000,000.00 | reported |
| FY2024 | gross_billings | brand Hot Wheels | $1,580,000,000.00 | reported |
| FY2024 | net_sales | company | $5,379,546,000.00 | audited |
| FY2023 | net_sales | company | $5,441,219,000.00 | audited |
| FY2022 | net_sales | company | $5,434,687,000.00 | audited |
| FY2021 | net_sales | company | $5,457,741,000.00 | audited |
| FY2020 | net_sales | company | $4,588,433,000.00 | audited |
| FY2019 | net_sales | company | $4,504,571,000.00 | audited |
| FY2018 | net_sales | company | $4,514,810,000.00 | audited |
| FY2017 | net_sales | company | $4,881,493,000.00 | audited |
| FY2016 | net_sales | company | $5,456,650,000.00 | audited |
| FY2015 | net_sales | company | $5,702,613,000.00 | audited |
| FY2014 | net_sales | company | $6,023,819,000.00 | audited |
| FY2013 | net_sales | company | $6,484,892,000.00 | audited |
| FY2012 | net_sales | company | $6,420,881,000.00 | audited |
| FY2011 | net_sales | company | $6,266,037,000.00 | audited |
| FY2010 | net_sales | company | $5,856,195,000.00 | audited |
| FY2009 | net_sales | company | $5,430,846,000.00 | audited |
| FY2008 | net_sales | company | $5,918,002,000.00 | audited |
| FY2007 | net_sales | company | $5,970,090,000.00 | audited |
| FY2006 | net_sales | company | $5,650,156,000.00 | audited |
| FY2005 | net_sales | company | $5,179,016,000.00 | audited |
| FY2004 | net_sales | company | $5,102,786,000.00 | audited |
| FY2003 | net_sales | company | $4,960,100,000.00 | audited |
| FY2002 | net_sales | company | $4,885,340,000.00 | audited |
| FY2001 | net_sales | company | $4,687,924,000.00 | audited |
| FY2000 | net_sales | company | $4,565,489,000.00 | audited |