NASDAQ MAT Quarterly

Mattel, Inc.

Home of Barbie, Hot Wheels, Fisher-Price and Masters of the Universe. Net sales in filings; brand gross billings in earnings releases.

Franchises

159

All American Girl · 34 Barbie · 16 Enchantimals · 1 Fisher-Price · 6 Hot Wheels · 31 Masters of the Universe · 9 Matchbox · 37 Monster High · 5 Other · 20

Mattel Fashion / dolls

Charlotte Johnson with 1965 Barbie doll

C121952836 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Charlotte Johnson with 1965 Barbie doll

Mattel Fashion / dolls

Barbie and Ken costumes from Barbie movie at Warner Bros. Studio Tour Hollywood

C136312953 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie and Ken costumes from Barbie movie at Warner Bros. Studio Tour Hollywood

Mattel Fashion / dolls

Barbie Regal Transit Center Buffalo NY

C135024473 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Regal Transit Center Buffalo NY

Mattel Fashion / dolls

Barbie Movie Reception5

C135567616 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Movie Reception5

Mattel Fashion / dolls

Barbie Movie Reception3

C135566863 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Movie Reception3

Mattel Fashion / dolls

Barbie Movie Reception2

C134951805 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Movie Reception2

Mattel Fashion / dolls

Barbie Movie Reception1 (cropped 2)

C135194947 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Movie Reception1 (cropped 2)

Mattel Fashion / dolls

Barbie Movie Reception

C134946379 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Movie Reception

Mattel Fashion / dolls

Barbie 1957 Corvette (3)

C147389015 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie 1957 Corvette (3)

Mattel Fashion / dolls

Barbie 1957 Corvette (2)

C147389016 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie 1957 Corvette (2)

Mattel Fashion / dolls

Barbie 1957 Corvette (1)

C147389014 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie 1957 Corvette (1)

Mattel Fashion / dolls

Barbie: The Album

Q119985542 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie: The Album

Mattel Fashion / dolls

Barbie Ferreira

Q23888226 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Ferreira

Mattel Fashion / dolls

Barbie Hsu

Q465248 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Hsu

Mattel Fashion / dolls

Barbie Forteza

Q890315 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Barbie Forteza

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Licenses and properties

297 of 400

Breakdown of owned, acquired or licensed IP on each house brand. Cap 400 rows per company. Every row cites a source; there is no SKU sell-through.

All Owned Licensed Figure · 19 Construction · 16 Die-cast · 125 Fashion / doll · 81 Game · 28 Preschool · 28

MEGA 16

Property	Kind	Aspect	Licensor	Source
Charizard 2020–…	Licensed	Construction	The Pokémon Company	encyclopedia Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Eevee 2020–…	Licensed	Construction	The Pokémon Company	encyclopedia Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
MEGA 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Barbie 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Bloks 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Call of Duty 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Construx 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Destiny 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Game of Thrones 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Halo 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Hot Wheels 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Pokémon 2014–…	Owned	Construction	Mattel	10-k Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
Mewtwo 2020–…	Licensed	Construction	The Pokémon Company	encyclopedia Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Pikachu 2020–…	Licensed	Construction	The Pokémon Company	encyclopedia Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Pokémon 2020–…	Licensed	Construction	The Pokémon Company	encyclopedia Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Snorlax 2020–…	Licensed	Construction	The Pokémon Company	encyclopedia Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.

Web IR

Observations

Period	Metric	Dimension	Value	Quality
FY2025	net_sales	company	$5,347,623,000.00	audited
FY2024	gross_billings	brand Barbie	$1,350,000,000.00	reported
FY2024	gross_billings	brand Hot Wheels	$1,580,000,000.00	reported
FY2024	net_sales	company	$5,379,546,000.00	audited
FY2023	net_sales	company	$5,441,219,000.00	audited
FY2022	net_sales	company	$5,434,687,000.00	audited
FY2021	net_sales	company	$5,457,741,000.00	audited
FY2020	net_sales	company	$4,588,433,000.00	audited
FY2019	net_sales	company	$4,504,571,000.00	audited
FY2018	net_sales	company	$4,514,810,000.00	audited
FY2017	net_sales	company	$4,881,493,000.00	audited
FY2016	net_sales	company	$5,456,650,000.00	audited
FY2015	net_sales	company	$5,702,613,000.00	audited
FY2014	net_sales	company	$6,023,819,000.00	audited
FY2013	net_sales	company	$6,484,892,000.00	audited
FY2012	net_sales	company	$6,420,881,000.00	audited
FY2011	net_sales	company	$6,266,037,000.00	audited
FY2010	net_sales	company	$5,856,195,000.00	audited
FY2009	net_sales	company	$5,430,846,000.00	audited
FY2008	net_sales	company	$5,918,002,000.00	audited
FY2007	net_sales	company	$5,970,090,000.00	audited
FY2006	net_sales	company	$5,650,156,000.00	audited
FY2005	net_sales	company	$5,179,016,000.00	audited
FY2004	net_sales	company	$5,102,786,000.00	audited
FY2003	net_sales	company	$4,960,100,000.00	audited
FY2002	net_sales	company	$4,885,340,000.00	audited
FY2001	net_sales	company	$4,687,924,000.00	audited
FY2000	net_sales	company	$4,565,489,000.00	audited