CETUSCARPIO Toys Observatory
ES EN
Log in Subscribe
Companies chevron_right Mattel
NASDAQ MAT Quarterly

Mattel, Inc.

Home of Barbie, Hot Wheels, Fisher-Price and Masters of the Universe. Net sales in filings; brand gross billings in earnings releases.

Franchises

159
All American Girl · 34 Barbie · 16 Enchantimals · 1 Fisher-Price · 6 Hot Wheels · 31 Masters of the Universe · 9 Matchbox · 37 Monster High · 5 Other · 20
Nabi SE and American Girl tablets
Mattel Collector / UCS

Nabi SE and American Girl tablets

C120313875 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Nabi SE and American Girl tablets

Japanese American Girl on Suitcases Statue
Mattel Collector / UCS

Japanese American Girl on Suitcases Statue

C187019553 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Japanese American Girl on Suitcases Statue

Glorifying the American Girl lobby card
Mattel Collector / UCS

Glorifying the American Girl lobby card

C59880787 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Glorifying the American Girl lobby card

Glorifying the American Girl (1929) - 1
Mattel Collector / UCS

Glorifying the American Girl (1929) - 1

C118602154 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. Glorifying the American Girl (1929) - 1

American Girl storefront NYC
Mattel Collector / UCS

American Girl storefront NYC

C174440641 · ·

Imagen de referencia: Wikimedia Commons / Wikidata. No es fotografía de Cetuscarpio. American Girl storefront NYC

Licenses and properties

297 of 400

Breakdown of owned, acquired or licensed IP on each house brand. Cap 400 rows per company. Every row cites a source; there is no SKU sell-through.

All Owned Licensed Figure · 19 Construction · 16 Die-cast · 125 Fashion / doll · 81 Game · 28 Preschool · 28

MEGA 16

Property Kind Aspect Licensor Source
Charizard
2020–…
 Licensed Construction The Pokémon Company encyclopedia
Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Eevee
2020–…
 Licensed Construction The Pokémon Company encyclopedia
Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
MEGA
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Barbie
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Bloks
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Call of Duty
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Construx
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Destiny
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Game of Thrones
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Halo
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Hot Wheels
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
MEGA Pokémon
2014–…
 Owned Construction Mattel 10-k
Mattel-owned brand or line named in filings or the brand archive. Not SKU sell-through.
Mewtwo
2020–…
 Licensed Construction The Pokémon Company encyclopedia
Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Pikachu
2020–…
 Licensed Construction The Pokémon Company encyclopedia
Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Pokémon
2020–…
 Licensed Construction The Pokémon Company encyclopedia
Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.
Snorlax
2020–…
 Licensed Construction The Pokémon Company encyclopedia
Third-party license on a Mattel system (doll, die-cast, construction or game). The 10-K does not split sales by this IP.

Web IR

Observations

PeriodMetricDimensionValueQuality
FY2025 net_sales company $5,347,623,000.00 audited
FY2024 gross_billings brand Barbie $1,350,000,000.00 reported
FY2024 gross_billings brand Hot Wheels $1,580,000,000.00 reported
FY2024 net_sales company $5,379,546,000.00 audited
FY2023 net_sales company $5,441,219,000.00 audited
FY2022 net_sales company $5,434,687,000.00 audited
FY2021 net_sales company $5,457,741,000.00 audited
FY2020 net_sales company $4,588,433,000.00 audited
FY2019 net_sales company $4,504,571,000.00 audited
FY2018 net_sales company $4,514,810,000.00 audited
FY2017 net_sales company $4,881,493,000.00 audited
FY2016 net_sales company $5,456,650,000.00 audited
FY2015 net_sales company $5,702,613,000.00 audited
FY2014 net_sales company $6,023,819,000.00 audited
FY2013 net_sales company $6,484,892,000.00 audited
FY2012 net_sales company $6,420,881,000.00 audited
FY2011 net_sales company $6,266,037,000.00 audited
FY2010 net_sales company $5,856,195,000.00 audited
FY2009 net_sales company $5,430,846,000.00 audited
FY2008 net_sales company $5,918,002,000.00 audited
FY2007 net_sales company $5,970,090,000.00 audited
FY2006 net_sales company $5,650,156,000.00 audited
FY2005 net_sales company $5,179,016,000.00 audited
FY2004 net_sales company $5,102,786,000.00 audited
FY2003 net_sales company $4,960,100,000.00 audited
FY2002 net_sales company $4,885,340,000.00 audited
FY2001 net_sales company $4,687,924,000.00 audited
FY2000 net_sales company $4,565,489,000.00 audited