NERF
NERF
Blasters and darts. Core Hasbro Consumer Products line.
Transformers, NERF, Play-Doh, MAGIC and Wizards. Consumer Products is not the same as “toys only”.
Blasters and darts. Core Hasbro Consumer Products line.
Breakdown of owned, acquired or licensed IP on each house brand. Cap 400 rows per company. Every row cites a source; there is no SKU sell-through.
| Property | Kind | Aspect | Licensor | Source |
|---|---|---|---|---|
| NERF | Owned | Figure | Hasbro | 10-k |
| NERF Elite | Owned | Figure | Hasbro | 10-k |
| NERF Elite 2.0 | Owned | Figure | Hasbro | 10-k |
| NERF Fortnite | Owned | Figure | Hasbro | 10-k |
| NERF Halo | Owned | Figure | Hasbro | 10-k |
| NERF Hyper | Owned | Figure | Hasbro | 10-k |
| NERF LMTD | Owned | Figure | Hasbro | 10-k |
| NERF Mega | Owned | Figure | Hasbro | 10-k |
| NERF Minecraft | Owned | Figure | Hasbro | 10-k |
| NERF Pro | Owned | Figure | Hasbro | 10-k |
| NERF Rival | Owned | Figure | Hasbro | 10-k |
| NERF Super Soaker | Owned | Figure | Hasbro | 10-k |
| NERF Ultra | Owned | Figure | Hasbro | 10-k |
| Period | Metric | Dimension | Value | Quality |
|---|---|---|---|---|
| FY2025 | net_sales | company | $4,701,300,000.00 | audited |
| FY2024 | net_sales | company | $4,140,000,000.00 | audited |
| FY2024 | segment_revenue | segment Consumer Products | $2,540,000,000.00 | audited |
| FY2024 | segment_revenue | segment Entertainment | $80,000,000.00 | audited |
| FY2024 | segment_revenue | segment Wizards & Digital Gaming | $1,510,000,000.00 | audited |
| FY2023 | net_sales | company | $5,003,300,000.00 | audited |
| FY2022 | net_sales | company | $5,856,700,000.00 | audited |
| FY2021 | net_sales | company | $6,420,400,000.00 | audited |
| FY2020 | net_sales | company | $5,465,400,000.00 | audited |
| FY2019 | net_sales | company | $4,720,200,000.00 | audited |
| FY2018 | net_sales | company | $4,579,646,000.00 | audited |
| FY2017 | net_sales | company | $5,209,782,000.00 | audited |
| FY2016 | net_sales | company | $5,019,822,000.00 | audited |
| FY2015 | net_sales | company | $4,447,509,000.00 | audited |
| FY2014 | net_sales | company | $4,277,207,000.00 | audited |
| FY2013 | net_sales | company | $4,082,157,000.00 | audited |
| FY2012 | net_sales | company | $4,088,983,000.00 | audited |
| FY2011 | net_sales | company | $4,285,589,000.00 | audited |
| FY2010 | net_sales | company | $4,002,161,000.00 | audited |
| FY2009 | net_sales | company | $4,067,947,000.00 | audited |
| FY2008 | net_sales | company | $4,021,520,000.00 | audited |
| FY2007 | net_sales | company | $3,837,557,000.00 | audited |
| FY2006 | net_sales | company | $3,151,481,000.00 | audited |
| FY2005 | net_sales | company | $3,087,627,000.00 | audited |
| FY2004 | net_sales | company | $2,997,510,000.00 | audited |
| FY2003 | net_sales | company | $3,138,657,000.00 | audited |
| FY2002 | net_sales | company | $2,816,230,000.00 | audited |
| FY2001 | net_sales | company | $2,856,339,000.00 | audited |
| FY2000 | net_sales | company | $3,787,215,000.00 | audited |