Launches

Toys only: Barbie, NERF, Funko, Playmobil, LABUBU, Hot Wheels. No paintings, museums, theme parks, or candy. The shelf mixes brands; filter by company if you want only one.

26821 published launches · 11 lines with recent news

Licensed · 9107 Polybag / mini-set · 8981 Construction · 7730 Preschool · 426 Collector / UCS · 279 Exclusive · 117 Die-cast · 90 Blind box · 53 Fashion / dolls · 19 Hobby kit · 18

Launch types

Licensed: Third-party IP (film, comics, TV) on the brand’s system.
Polybag / mini-set: Bag or small set (often ≤20 parts or a promo).
Construction: Brick or assembly system without a headline license.
Preschool: Preschool format (DUPLO and similar).
Collector / UCS: Display or Ultimate Collector piece; not the kids’ flow.
Exclusive: Limited channel or event (store, convention, membership).
Die-cast: Metal / scale vehicles.
Blind box: Blind or mystery unit.
Fashion / dolls: Dolls and fashion.
Hobby kit: Build kit (Gunpla and kin).

Recent activity

News Hot Wheels Mainline Mattel Game Studios Forms to Accelerate Digital Games for Hot Wheels, UN... Reveal Hasbro Skybound, Image & Hasbro Share First Look at the New Superion in Transfo... News DC Multiverse McFarlane Toys DC Multiverse Batman vs Professor Zoom review (2024) - Ly... News Real Grade Bandai Namco Entertainment Inc. "Digital Edition Sale" Now Live! Enjoy "... News Blokees Assemble Blokees Deploys New Star Wars Champion Class Clone Trooper Model Kit - B... Reveal LEGO LEGO Skylines Announced at Gamescom With First Trailer - IGN Reveal Funko Exclusive: Funko reveals first Doctor Who collection in seven years, inc... News PAW Patrol Vehicles 'PAW Patrol' Pups Recruit Kids for a Real-Life Endangered Animal Rescue... News Tomica Mainline TOMY's "TOMICA XROSS RESCUE" Diorama-based Short Animation Series to Beg... Shipping JAKKS Jakks has more Super Mario Galaxy Movie figures on the way, Bowser Jr. u... News Playmobil System Playmobil and Barbie Build a New Dreamhouse World for Young Storytellers... News Bratz Dolls Lois Irene (Kelm) Bratz - wdtimes.com

Companies

Type

From

Status

Catalog

LEGO Polybag / mini-set

Honeybee Bloom

6676794-1 · 2027 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set 6676794-1.

LEGO Polybag / mini-set

Taco Friend

6675310-1 · 2027 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set 6675310-1.

LEGO Polybag / mini-set

Moon with Lantern

6675305-1 · 2027 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set 6675305-1.

LEGO Polybag / mini-set

Mini Lantern

6675304-1 · 2027 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set 6675304-1.

LEGO Polybag / mini-set

City: World Builder

WORLDBUILDER-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set WORLDBUILDER-1.

LEGO Polybag / mini-set

Foldable Trolley

TROLLEY-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set TROLLEY-1.

LEGO Polybag / mini-set

Arena Star

STAR-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set STAR-1.

LEGO Polybag / mini-set

Valentine's Day Build and Play

SQB6603-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set SQB6603-1.

LEGO Polybag / mini-set

Gamer Plush

SK07Q226L48529-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set SK07Q226L48529-1.

LEGO Polybag / mini-set

Activity Cards: Built it! Ninja Power

SCP6702-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set SCP6702-1.

LEGO Polybag / mini-set

Activity Cards: Off We Go

SCP6613-1 · 2026 ·

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set SCP6613-1.

LEGO Polybag / mini-set

2026 Pick-a-Brick and Bricks & Pieces Parts

Pick-a-Brick-2026 · 2026 · 1 pcs

Catalog reference image: Rebrickable.com. Not a Cetuscarpio photograph. Set Pick-a-Brick-2026.

Launches

Hasbro Active

Marvel

Marvel franchise. Reference catalog, not sell-through.

1923–… · 0 published launches

Hasbro Active

Monopoly

Monopoly franchise. Reference catalog, not sell-through.

1923–… · 30 published launches

Hasbro Active

NERF Elite

Core blaster line.

2012–… · 1 published launches

Hasbro Active

Peppa Pig

Peppa Pig franchise. Reference catalog, not sell-through.

1923–… · 0 published launches

Hasbro Active

Play-Doh

Play-Doh franchise. Reference catalog, not sell-through.

1923–… · 1 published launches

Hasbro Active

Star Wars

Star Wars franchise. Reference catalog, not sell-through.

1923–… · 0 published launches

McFarlane Active 20

Spawn Figures

Classic line and collector relaunches.

1994–… · 0 published launches · 1 month ago

McFarlane Active 52

DC Multiverse

Collector superhero line.

2018–… · 0 published launches · 1 month ago

McFarlane Active

McFarlane Warhammer

McFarlane Warhammer franchise. Reference catalog, not sell-through.

1994–… · 0 published launches

McFarlane Active

SportsPicks

SportsPicks franchise. Reference catalog, not sell-through.

1994–… · 0 published launches

Bandai Active 69

Real Grade

High-detail 1/144 kits.

2010–… · 18 published launches · 1 month ago

Bandai Active 8

Tamagotchi

Classic units and relaunches.

1996–… · 28 published launches · 2 months ago

Bandai Active

Bandai Hobby & Characters

Bandai Hobby & Characters franchise. Reference catalog, not sell-through.

1950–… · 0 published launches

Bandai Active

Carddass

Carddass franchise. Reference catalog, not sell-through.

1950–… · 1 published launches

Bandai Active

Digimon

Digimon franchise. Reference catalog, not sell-through.

1950–… · 1 published launches

Bandai Active

S.H.Figuarts

S.H.Figuarts franchise. Reference catalog, not sell-through.

1950–… · 0 published launches

Bandai Active

Super Sentai

Super Sentai franchise. Reference catalog, not sell-through.

1950–… · 0 published launches

Blokees Active 81

Blokees Assemble

Collectible assembly figures.

2021–… · 0 published launches · 10 months ago

LEGO Active 22

LEGO Star Wars

Lucasfilm / Disney license. Highest-visibility theme; no public theme sales.

1999–… · 945 published launches · 1 week ago

LEGO Active 7

LEGO City

City and vehicles.

1978–… · 962 published launches · 1 week ago

LEGO Active 4

LEGO DUPLO

Preschool brick.

1969–… · 688 published launches · 2 weeks ago

LEGO Active 5

LEGO Friends

Heartlake City.

2012–… · 733 published launches · 1 month ago

LEGO Active 35

LEGO Technic

Gears and mechanical functions.

1977–… · 456 published launches · 8 months ago

LEGO Active 37

LEGO NINJAGO

Ninja and spinjitzu. LEGO-owned IP.

2011–… · 697 published launches · 8 months ago